The 2018 E-Commerce Seller's Guide to Holiday Shipping | ShippingEasy

The 2018 E-Commerce Seller’s Guide to Holiday Shipping

‘Tis the season to be selling… and shipping! It’s never too early for e-commerce sellers to start preparing for the busiest — and most important — time of year. As a gift for you, we’ve put together a guide covering everything you need to know about e-commerce shipping, including:

 

  • A detailed breakdown of shipping service levels and rate structures (e.g. flat rate and free shipping), return policies, weekend shipping and delivery, and shipping carrier cut-off dates
  • How to optimize shipping operations, and align carriers and partners with your holiday strategies
  • Marketing strategies and how shipping can increase brand awareness, new customer acquisition, loyalty, and repeat purchases
  • Holiday gift-giving and how to determine the best strategy for your business, from gift wrapping options to what to include on the packing slip
  • Post-Christmas selling strategies, and how to ramp down from holiday-specific initiatives

Download the Guide