E-commerce Email Marketing Platform Add-On | ShippingEasy

You will build repeat business and better relationships.

Our Customer Marketing add-on provides customer insights, segmentation, and lifecycle analytics that can then be leveraged to set up one-time or trigger-based email campaigns to generate reviews, build awareness of related products, and increase repeat business.

Increase sales by $2,399/mo on average!

Try it for free

Sell more. Build relationships. Grow your business.

Customer Marketing includes all these features to help you build repeat business with your customers and increase revenue.

  • Automated email campaigns
  • One-time email promotions
  • Abandoned cart follow-up
  • Seller review emails
  • Product review emails
  • Customer winback campaigns

  • Built-in promotional templates
  • Seasonal and holiday templates
  • Ready-made newsletters
  • Image library
  • Campaign analytics

  • Customer segmentation
  • List import/export
  • Customer analytics
  • Custom notes and customer tags
  • Unlimited customers and lists

Check out our newest feature:
automated emails!

Customer Marketing for E-commerce

Making it easy to quickly build relationships, generate repeat business, and dramatically increase orders.

Automated Email Campaigns

As orders and shipments are processed, ShippingEasy can act on your customer data to automatically send marketing emails.

  • Generate product reviews – link directly to item page details
  • Upsell related products – based on items in the order
  • Offer deals and coupons – trigger based on total order value or items purchased
  • Win back customers – based on days since last order

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Product Recommendations

Increase sales by suggesting additional products customers may be interested in, based on their order.

  • Global product recommendations — select specific  products you want recommended to all customers
  • Random product recommendations — select products to be randomly included and see what performs best
  • You can recommend products on your packing slips, confirmation emails, automated marketing emails, and more

Learn More

Request Product Reviews

Let today’s customers influence tomorrow’s with more product reviews, and get more sales. Our simple automation tools make automated review requests easy.

  • You specify the timing: immediately after delivery, 3 days, a week—you name it, we do it
  • Trigger for all orders or just orders exceeding a certain dollar value
  • Set-it-and-forget-it email automation makes this hassle-free

Promotional Email Campaigns

The easy-to-use campaign editor allows you to design, test, and send email campaigns to your customers with ease.

  • Professionally predesigned, beautiful templates
  • Customize a template from scratch
  • Drag and a drop template editor
  • Fully customizable to your brand

Pre-built Email Templates

Full library of pre-built, customizable email templates for automated or one-time email campaigns.

  • Welcome emails
  • Reviews requests
  • Product recommendations
  • Cart abandonment emails
  • Holiday sales
  • Winback emails
  • Newsletters
  • And many more

Interactive Metrics Dashboard

View key metrics about your email marketing campaigns in a flash. Easily filter by time frame to access at-a-glance data without pulling multiple reports

  • Email marketing revenue generated
  • Customers acquisition trends
  • Average order revenue and items per order
  • Automated email campaign performance
  • Open rate percentages for all campaign types

Book a time with a specialist to
discuss Customer Marketing.

More about Customer Marketing.

Beautiful Email Marketing Templates

Predesigned, custom-branded, beautiful templates for your creative campaigns.

Smart Filtering & Customer Segments

Target big spenders, repeat buyers, and make sure first-time buyers get that special touch.

Build Ad Lists For Retargeting

Download customer emails that can be used with Facebook Custom Audiences and more.


Reliable, best-in-class email deliverability with reporting on delivery, opens, and clicks.

Customer Lifecycle Analytics

Convert first-time buyers into repeat customers and increase customer lifetime value.


View consolidated purchase history per customer, and email them directly from their record.