People’s Choice Beef Jerky owner Brian Bianchetti is a fourth-generation leader for his company. The business has been around since 1929 and is based in downtown Los Angeles. As a successful Amazon seller, he understands how reviews can impact his business and brand in a very competitive atmosphere. Brian used a solution outside of ShippingEasy to monitor the health of his products and respond to customer feedback but it was an extra program that he had to maintain each month. Once ShippingEasy released the Amazon Feedback Management tool along with Product Review Tracking, he switched to the single platform experience. One of Brian’s biggest reasons? “We switched everything over because we use ShippingEasy for all of our shipping, so it made sense to bring it all into one system. It was super seamless and incredibly easy.”
He has a small operation that has experienced a high level of success and Amazon has allowed him to compete with bigger players. They do this best by communicating their brand and brand promise via review feedback: “Reaching out to customers for their feedback, having that personal touch, and getting them to engage and leave a positive review goes a really long way to drive new growth and find new customers.”
With ShippingEasy, the robust solution for product review management, Brian found increased email marketing success and is looking towards a bright future of happy customers and growth in sales.
“We can now put a procedure into place and dedicate a person to monitor and respond to customers. ShippingEasy’s Amazon Feedback Management has allowed us to grow in such a positive way.”
“The ability to get business insights on a granular level is highly valuable. It’s been really important for our Amazon business overall. We can check the health of our products and brand and that assists in us making good decisions for the business.”
“ShippingEasy offers a really effective tool for us to keep a pulse on how consumers and customers are interacting with our products and we can diagnose potential problems.”
“It has leveled the playing field in a lot of ways. ShippingEasy is super central to the success we’ve had and our future growth.”
People’s Choice Beef Jerky provides quality food products proudly crafted in the USA from exclusively American Beef. With tons of flavor and a powerful taste, they meet all of your jerky needs.
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