Business Growth with ShippingEasy
“ShippingEasy’s Feedback Management has allowed us to compete on Amazon with larger players in the industry and is central to our success. It gives us the tools to do that and so much more.”
Brian Bianchetti
People’s Choice Beef Jerky owner Brian Bianchetti is a fourth-generation leader for his company. The business has been around since 1929 and is based in downtown Los Angeles. As a successful Amazon seller, he understands how reviews can impact his business and brand in a very competitive atmosphere. Brian used a solution outside of ShippingEasy to monitor the health of his products and respond to customer feedback but it was an extra program that he had to maintain each month. Once ShippingEasy released the Amazon Feedback Management tool along with Product Review Tracking, he switched to the single platform experience. One of Brian’s biggest reasons? “We switched everything over because we use ShippingEasy for all of our shipping, so it made sense to bring it all into one system. It was super seamless and incredibly easy.”
He has a small operation that has experienced a high level of success and Amazon has allowed him to compete with bigger players. They do this best by communicating their brand and brand promise via review feedback: “Reaching out to customers for their feedback, having that personal touch, and getting them to engage and leave a positive review goes a really long way to drive new growth and find new customers.”
